Client needed a branded approach for raising awareness of their food pantry initiatives throughout the year. Quarterly food drives are conducted with this branding. Campaign branding needed to be aligned with organization parent brand. These needs dictated font and color choices.
Key art that drove the look and feel of delivered collateral.
Color and B&W Lockups
Mockup used to pitch client on branded pre-printed paper bags. Client went with a standard grocery style bag for cost savings.